Pay per click advertising (otherwise known as PPC) is a type of paid digital marketing where advertisers pay a fee every time their advert is clicked on. This is a way of purchasing visits to your site rather than getting them organically through searching for your website. As search engines are the most popular way […]

A content management system (CMS) makes it easy to build a slick website and publish content online without needing an in-depth knowledge of programming. Internet pages are made from HTML, JavaScript, and CSS programming languages and without a CMS you’d need a good knowledge of these to build a website from scratch. Luckily, there are […]

With a bewildering array of content management systems out there it can be hard to choose which one is the best for you, however there is one that stands head and shoulders above the competition. WordPress Is the Best CMS for SEO WordPress is the most used CMS on the web, powering 34% of all […]

The world of web design is constantly changing and evolving. With so many different sites competing for our attention at the same time, your website needs to make an immediate impact on your visitors. However, it’s not just content that needs updating. The look and feel of your website also needs to be updated regularly […]

SEO or ‘search engine optimisation’ as it’s also known, helps increase traffic to your website by making your site more visible in search results. By optimising your online content a search engine like Google is more likely to show it in the top results for searches of a certain keyword. Whether customers can find you […]